Natasha attended the 2013 Grammys, which were held on Sunday, February 10th. Interviewers caught up with her and asked her about the new album. Natasha tip-toed around describing the new music's style. She said, "it's definitely an evolution," before adding:
I have in love feelings right now, because I'm in love with my music. I just feel very happy, and that's when you know you're on a good thing. Just keep digging until you feel that feeling, and then you know that you have something.
She recorded mostly in L.A., London, and Sweden. She also said, "I'm the main producer. At the moment."
Natasha was in Australia for the Hair Fashion Awards in April 2013, and had time for another quick interview. She spoke about recording her new album:
It's going so well, it's gonna be my best album yet. I've been really not leaving the studio because I'm so wrapped up and in love with what I'm making at the moment. I think I'm uncovering some gems. It's gonna be very soulful, and also just another level edge-wise. You're still gonna recognize that it's me… but you might not.
In December 2014, Natasha sat down with The Nation to explain why recording this album has taken longer than past records. Natasha talked about taking time to write this album and how she'll focus on vocal tone:
I’ve spent the last three or four years writing for the new album. It’s nearly ready and I’m just waiting for the right time to bring it out. I’m so excited, because when you’re writing new music it feels so good, and it’s like a secret that nobody knows about yet. You’re writing a collection of songs that need to have a flow, a story to tell.
On this album I’ll be focusing on the vocal tone. When people hear it, they’ll hear themselves in it.